Technology and services marketing

Marketing is not just about advertising, although that is an important part of it. Marketing is about defining the needs and desires of your target customers, and then effectively satisfying those needs.

Within the technology and health-tech sectors, GBF can help you identify potential opportunities, and analyse the potential size of those markets. Barriers to entry need to be quantified, and strategies to gain market entry and acceptance formulated.

We can help with the preparation of appropriate and focused marketing materials, sales materials, and training materials to help your customers obtain, use and appreciate your products.

We have close links with excellent MedTech sales executives, and excellent links with technical and academic writers who can assist in the production of high quality materials.

Call us today about how we can help you with

• Market identification and analysis

• Preparation of marketing materials

• Preparation of sales materials

• Preparation of training materials